Apple to Acquire Texture, Apple Doubling Down as a Content Distributor, Eddy Cue Speaks at SXSW

Today's Above Avalon daily update includes the following topics: 

  • Apple to Acquire Texture
  • Apple Doubling Down as a Content Distributor
  • Eddy Cue Speaks at SXSW

Today's email begins with my thoughts on Apple signing an agreement to acquire Texture, a digital magazine subscription service. We go over Apple's motivation in acquiring Texture. The discussion then turns to how we are starting to see the blueprint for Apple's content strategy. We go over Apple's master plan for content in greater detail. The email concludes with highlights from Apple SVP Eddy Cue's talk at SXSW. 

This daily update is available for Above Avalon subscribers. To continue reading, click here.


Become an Above Avalon subscriber to read today's email and receive future daily updates. You can use the payment forms/links below to sign up ($20/month or $200/year). For more information on subscriptions, click here

 
 
 
 
Previous
Previous

U.S. Tariffs on Apple Products?, Fitbit Unveils Versa Smartwatch, Apple Watch vs. Everyone Else

Next
Next

Apple's "Sound on the Go" Strategy, Android vs. iOS Loyalty, Bird Raises $100M