Apple Acquires Mapsense, Kardashian/Jenner Sisters Take on the App Store, Thursday Q&A (iPhone Grey Market)

Today's Above Avalon stories: 

  • Making Sense Out of Apple's Mapsense Acquisition
  • Kardashian/Jenner Sisters Take on the App Store
  • Thursday Q&A: Why Would the iPhone Upgrade Program Lead to a Larger Grey Market for iPhones?

We kick things off by going over news that Apple acquired mapping company, Mapsense. While everyone is saying this acquisition is just to boost Apple Maps, I think there may be a different motive behind the deal. We next switch over to the new Kardashian/Jenner apps, which have taken the App Store by storm this week. There are a number of intriguing aspects to these apps that deserve mentioning. We conclude with Thursday Q&A which goes over some of the math behind the iPhone Upgrade Program and why the iPhone grey market would see a boost from the program.

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Jony Ive's New Role at Apple, Angela Ahrendts's Impact on Apple

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Thoughts on the iPhone Upgrade Program