Above Avalon Episode 12: The Trick of Downplaying Hardware

In this episode, Neil focuses on Tim Cook's recent presentation at the Goldman Sachs Technology and Internet Conference and his comments on Apple software and hardware. Additional topics include a brief background on investor conferences and why Apple attends such events, Wall Street's behavior towards tech hardware and software, and how hardware is positioned to play a factor with Apple's plans in the home, car, health, and finance industries. 

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Show Notes:

Transcript of Tim Cook's presentation. - iMore

The Trick of Downplaying Hardware - Above Avalon

AAPL Orchard daily email - Above Avalon

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Above Avalon Episode 13: Apple Wants to Design a Car

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Above Avalon Episode 11: Setting the Stage for Beats