Neil Cybart Neil Cybart

Unpacking and Decoding the NYT’s Jony Ive / LoveFrom Profile

Hello everyone.

This past Saturday, The New York Times published a profile on what Jony Ive has been up to since leaving Apple in 2019 and starting his LoveFrom design consultancy.

While a fair amount of the information found in the piece had been previously known, such as Airbnb and Ferrari being LoveFrom clients, there were new disclosures regarding some of Jony’s business dealings involving San Francisco real estate. The piece seemed to be timed with an upcoming fundraising effort for a new company Jony is involved in with OpenAI.

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